Total Customer Satisfaction

Total Customer Satisfaction Video Description

This video will help you understand how total customer satisfaction at all levels can positively influence your client relationship, price, and profits.

Frequently Asked Questions

What does history tells us about what really generates customer satisfaction?

The three segments that generate customer satisfaction include Product-Service Solution Performance, Customer Service Attitudes and the Quality of Service and Support, and Price.

What is our job as communicators?

Our job is to always be able to sell the “total value” of your “value proposition”. Convincing the customer that there needs to be a balance between acquisition cost and the total lifecycle cost impact to the operations is very important. The customer must be gently taught that “total cost” considerations are critical for them to achieve the margins required to be financially successful.

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