Motivating Employees and Leading Change Simulation – 30 min.



You were recently hired as sales director for a pharmaceutical company, Loffland Laboratories. Two sales managers oversee a staff of roughly 200 representatives and report directly to you. You, in turn, answer to the VP of sales.   Although well established as an organization, Loffland has seen its earnings momentum stall over the last year and a half. And the previous director, burned out and frustrated, left behind a department badly in need of motivation and direction.   You bring with you fresh ideas and a plan to revitalize Loffland’s sales force, but there’s resistance and a pervading sense of status quo.  This simulation is based on the SkillSoft series “Leadership Essentials” and contains links to the following courses: lead_05_a01_bs_enus, lead_05_a03_bs_enus, and lead_05_a07_bs_enus.

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